Getting a website started up for your small business can seem like a daunting task with so many things to consider. I kept these concerns in mind during my partnership with Safeside Tactical, a firearms training company.

I created wireframes and a prototype to walk through the website creation process for my partner who was new to the webspace. This wire also served as a content guideline for the copywriter.

User demographics were used to determine the look-feel of the website and helped ensure the site was properly aligned to the audiences Safeside was looking to reach.